March 5, 2020
Purchasing a property with the intention to turn it into an Airbnb can be risky. It's important to do your research and ask the right questions before you invest.
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The rise of Airbnb may have you thinking about potential investment opportunities in the vacation rental market. Airbnb has made the idea of buying a property solely to turn it into short-term housing an interesting proposition. However, that strategy is not without risk. When it comes to Airbnb ownership, there are a handful of important questions you should ask yourself:
WHAT KIND OF INVESTOR DO YOU WANT TO BE?
There are plenty of ways to run a rental property, and they all have their own strengths and weaknesses. Do you want to be an active investor who spends a great deal of time maintaining the property to get those glowing user reviews? Or is kicking back and being a passive investor more your speed? Given how reviews can make or break an Airbnb property on the platform, playing the Airbnb game is much more suited to the active investor.
CAN YOU MANAGE THE PROPERTY?
Going off the importance of reviews, being able to keep a property in tip-top shape is vital for getting users to recommend your property and help it stand out on the platform. Can you keep the space clean and stocked with essentials like toiletries and linens? Can you delight your guests with fun recommendations or a tasty meal on the house? If not, it might be worth hiring a property manager to make sure your space wows your guests, though that will definitely cut into your bottom line.